Thesis Mapping All Digital Content Is Going On-Chain, according to Jake Brukhman

NFTs have become a hot topic in recent weeks (NBA Top Shot goes mainstream, Benchmark announces investment in SoRare, etc), and the applicability of these tokens across content is wide-ranging. NFTs hold the power to reshape the digital economy and actualize the metaverse; in his September 2020 thesis, Jake Brukman highlights how the ownership of digital content could experience a complete paradigm shift through NFTs.

Note: Links to all companies mentioned are at the bottom of this post

Thesis source:
All Digital Content Is Going On-Chain

One more thing:
A VC to know: Variant

Companies mentioned:

Images:
SuperRare: marketplace for “authenticated single edition digital artworks”
async art: create, collect, and trade “programmable art” - the appearance of which evolves over time
Makersplace: “protect and sell unique digital creations”
KnownOrigin: “discover, showcase & buy digital artwork + collectables”
Nifty Gateway: exclusive “collections of limited edition, high quality Nifties” from well-known artists and brands
OpenSea: exchange digital goods: marketplace perhaps best known for art, but items available include all sorts of collectibles

Audio:
EulerBeats: “algorithmically generated art + music limited edition NFT of 27 originals and prints priced on a bonding curve”
Catalog: enabling fans to invest in their favorite musical artists, and enabling arts to press and sell single edition digital records

Images + Audio:
Origin Protocol: “building the sharing economy without intermediaries”
Zora: “a universal media registry protocol which aims to serve as a means for discovering and capturing the true value of created media”

Written Content:
Mirror: publishing platform where all authors become co-owners
Valuables by Cent: “buy and sell Tweets autographed by their creators”
Publica: “using blockchain to innovate how books are funded, distributed & read”
Voice: “real users. real content. real community.”

Metaverse:
Digitalax: “first dedicated Digital-Only Fashion Auction Exchange Platform and Open Source Digital Fashion Toolkit”
Decentraland: “virtual game world, created and owned by its users”
Earth 2: “futuristic concept for a second earth; a metaverse, between virtual and physical reality”
Sandbox: “unique virtual world where players can build, own and monetize their gaming experiences”
Collab.land: “user-friendly, tokenized, community-management system”
E1337: “the world’s first luxury esports apparel brand”

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